Izinkampani eziklama izibani zingahlanganisa kanjani ngokujulile kumasu kazwelonke futhi zivule izilwandle ezintsha eziluhlaza ukuze zithuthukiswe? I-Beijing Kekerui Lighting Design Co., Ltd. inikeze eyayo impendulo ngokuqala ngempumelelo kwe-"Rice Light Ballad" ebabazekayo yemvelo e-Yili, eXinjiang. Ngomhla zingama-26 kuNhlangulana, iphrojekthi yokuqala enkulu yenkampani yokuhlanganisa ezolimo, amasiko kanye nezokuvakasha, i-"Daoguangyu" indawo ebukeka kahle yemvelo e-Ili Prefecture, eXinjiang, yabamba umcimbi omkhulu wokuvula umsebenzi wayo wecala elokishini laseNiulu, County, Nadaqi County, Chabuchar Xibe Autonomous County, okumaka ukuthi le nkampani eyaziwa kakhulu yokuguqula izibani iqedele ukwakhiwa kwenkampani eyodwa kuya enkampanini eyodwa. umsebenzi ophelele wamasiko nezokuvakasha ukuze kuvuselelwe izindawo zasemakhaya.
Inikezwe amandla ubuciko obulula, obukhanyisa izigcawu ezintsha zokuhlanganiswa kwezokuvakasha kwezolimo.
Umcimbi wokuvula omkhulu wawungakaze ube khona, uhehe ababukeli abacishe babe ngu-2000 ukuthi babambe iqhaza.
Emcimbini wokuvula, uMnu. Gao Feng, uSihlalo we-Beijing Kekerui Lighting, wawubeka ngokucacile umbono wenkampani: iphrojekthi ye-"Rice Light Ballad" ayiyona nje indawo ebabazekayo, kodwa futhi ingqophamlando entsha yezokuvakasha kwamasiko edalwe ngokucophelela yibhizinisi lesifunda ngokusekelwe ekuhleleni okujulile kwesayensi kanye nezakhi zofuzo zomklamo wobuciko. Kuyisampula yomkhuba omusha wokuhlola ukuphilisana okuvumelanayo phakathi kwabantu nemvelo.
Esizeni somcimbi, kunemidlalo yengoma nomdanso, imiqhudelwano yokudoba ethokozisayo, imiqhudelwano kabhiya, imiqhudelwano yokudla ikhabe, kanye nemisebenzi yokuxoxisana efana "nokupha kwerayisi" kanye "nemvula yemvilophu ebomvu", okuvumela izivakashi ukuthi zizicwilise esimweni esiyingqayizivele "sokubona ubuciko, ukuhogela iphunga lerayisi, ukukhumbula i-nostalgia, kanye nokuthola injabulo yezolimo". Abavakashi baphendule ngesasasa futhi bacobelela ngolwazi ezinkundleni zokuxhumana, bethi bazophinde bavakashele umndeni nabangane ngesikhathi samaholide, beqinisekisa impumelelo yomsebenzi wokuqala walolu hlelo.
Ukuthuthukisa umqondo nokuvula indlela entsha yokuguqulwa kwamabhizinisi okukhanyisa.
Iphrojekthi ye-"Rice Light Ballad" iyingqophamlando e-Beijing Kekerui. Idlula imingcele yebhizinisi yendabukoukukhanyaukuklama futhi kujove ngokuhlelekile amakhono abalulekile ezinkampani - ikhono lokuhlela lesayensi nobucikoukukhanyaikhono lokudala imvelo - emkhakheni wokuvuselelwa kwezindawo zasemakhaya. Le phrojekthi ihambisana nomqondo omusha "wokuhlela isayensi, ukuklama kwezobuciko, ukusebenza kwezimakethe, kanye nentuthuko esimeme", okuhloswe ngayo ukwakha uphawu lokuhlanganiswa kwezolimo nezokuvakasha oluhlanganisa ezokuvakasha nokubona indawo, ukuphakelwa kwezici, ukuxhumana kwabazali nezingane, kanye nombukiso wamasiko ezinhlanga, okuvula ingqopha-mlando entsha yokuthuthukisa ezolimo zendawo kanye nentuthuko yezokuvakasha.
I-Industry Insights: Idizayini Yokukhanyisa Inweba Isikhala Senani Lasemakhaya
Umkhuba wokuguqulwa kwe-Beijing Kekerui unikeza imodeli yereferensi ebaluleke kakhulu yeukukhanyaimboni.
Ngokwengqikithi yesu likazwelonke lokuvuselelwa kwezindawo zasemakhaya,izinkampani zokukhanyisa, ngezinzuzo zabo zobungcweti ekuhleleni indawo ekhanyayo, ukubunjwa kobuciko obubonakalayo, kanye nokuhlelwa kwephrojekthi iyonke, bayakwazi ngokugcwele ukweqa izindima zabo zesevisi yezobuchwepheshe ezilula nokuhlanganyela ngokujulile nokuhola ukuhlela, ukuklama, nokusebenza okusimeme kwamaphrojekthi amasiko nezokuvakasha asemaphandleni. Ukuqaliswa kwephrojekthi ye-"Rice Light Ballad" akugcini nje ngokucebisa ukukhetha kwezokuvakasha kwesifunda, kodwa futhi kufakazela amandla amakhuluukukhanyaochwepheshe ekusebenziseni izinsiza zasemakhaya, ukuthuthukisa ukubaluleka kwemboni, kanye nokuzuza isimo esiphumelelayo phakathi kwezinzuzo zemvelo nezomnotho.
Ngokusebenza okuqhubekayo kanye nokuvutshelwa kwesithunzi sendawo yemvelo ye-"Rice Light Ballad", ukuthi ukuhlola kwe-Beijing Kekerui okuwela umngcele kungaba injini entsha yokuthuthukiswa okuhlukahlukene kweimboni yezibani, nokuthi indlela yayo yobuciko elula yavuleka kanjani ekuhlanganisweni kwesiko lasemaphandleni kanye nezokuvakasha kuzohola indlela entsha yemboni, kufanelekile ukulindela kwethu okufanayo nokunakwa okuqhubekayo.
Isikhathi sokuthumela: Aug-26-2025